“Nail art is a form of self-expression, and it should be genderless” says Hayato Shiomi from Nail ZEROPLUS . The interior craftsman-turned-nail tech has a two-month waiting list, but he still wants more people of all genders to use nail art as a way to express who they are. Shiomi was extremely nervous about changing careers, about holding women' hands. His father was also worried about the career change, but not because he cared about the prestige of Shiomi’s job like some Asian parents. His dad was worried because the entrepreneurial life is hard. But instead of discouraging or manipulating Shiomi based on his fear, this Asian dad quietly prepared him by buying entrepreneurial books to help Shiomi start his own business. 15 years later, he’s not only surviving, he’s considered a veteran, having won many nail art awards, followers on social and clients who can’t get enough of his designs.
“Nail art is a form of self-expression, and it should be genderless” says Hayato Shiomi from Nail ZEROPLUS . The interior craftsman-turned-nail tech has a two-month waiting list, but he still wants more people of all genders to use nail art as a way to express who they are. Shiomi was extremely nervous about changing careers, about holding women' hands. His father was also worried about the career change, but not because he cared about the prestige of Shiomi’s job like some Asian parents. His dad was worried because the entrepreneurial life is hard. But instead of discouraging or manipulating Shiomi based on his fear, this Asian dad quietly prepared him by buying entrepreneurial books to help Shiomi start his own business. 15 years later, he’s not only surviving, he’s considered a veteran, having won many nail art awards, followers on social and clients who can’t get enough of his designs.