9/6/2024

These Three Artists Are Bringing K-Indie to the World

K-pop might be the glittery diamond, but K-indie is the hidden gem. 💎✨ While K-pop dazzles with its polished performances and catchy tunes, K-indie offers a more raw, authentic sound. K-indie artists Rad Museum, Tabber, and Miso pursued a career in music even though their parents really didn’t want them to. Now, the three artists are touring globally, including visiting Australia where they performed to sold out shows. With the help of indie promoter Kohai, the three now tour together internationally under you.will.knovv: a Seoul-based indie label founded by fellow artist DEAN back in 2017. Here’s what the trio said about their first performances, and how crowds differ across cultures.

About the Filmmaker

9/6/2024

These Three Artists Are Bringing K-Indie to the World

K-pop might be the glittery diamond, but K-indie is the hidden gem. 💎✨ While K-pop dazzles with its polished performances and catchy tunes, K-indie offers a more raw, authentic sound. K-indie artists Rad Museum, Tabber, and Miso pursued a career in music even though their parents really didn’t want them to. Now, the three artists are touring globally, including visiting Australia where they performed to sold out shows. With the help of indie promoter Kohai, the three now tour together internationally under you.will.knovv: a Seoul-based indie label founded by fellow artist DEAN back in 2017. Here’s what the trio said about their first performances, and how crowds differ across cultures.

About the Filmmaker

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Thai Group, The Barbarian, Inspired by Chicano Culture

Leng the Barbarian is not a gangster, he’s a big brother in a family–one where male members endure 13 seconds of violence to belong, and female members (depending on if they’re “sweet” or “strong”) must dance or drink alcohol. This initiation, Leng explains, is a challenge meant to attract like-minded people: strong, determined, perseverant. This family has house rules, including not doing cocaine and amphetamines, or anything that can “ruin their lives”. They take care of one another like a family does, sharing everything from money and food to jobs and opportunities. In 2017, Leng founded The Barbarian, a group that was aimed to be independent, creative, and loud. As a child growing up in the slums, he had experienced watching fatal overdoses on his way to school, and grew up to become a thief buying drugs. Deeply inspired by Chicano gang culture and style, and listening to Mexican rappers like Lil Rob and Mr Yosie, Leng was drawn to how gentle the culture was from how they dance to iron their clothes. Chicano, a chosen identity for Mexicans who immigrated to Los Angeles, was once a term of derision and then adopted as an expression of defiance towards white assimilation. Not only did Leng integrate Chicano gang style into The Barbarian aesthetic, he built an imported clothing business focused on Chicano streetwear. He wants people to raise children with an open mind, and learn about Chicano culture by wearing it. Leng believes it’s their recognizable style that has made The Barbarians a target for police today.

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These Three Artists Are Bringing K-Indie to the World